USD. With the world's economies coming up and going down, everything's still measured in USD. Don't like thinking about it that way. Foreign currency. Branded goods. Starbucks. Think about it. It really looks like an american company is offering the local community same drink, at the same price. Okay, maybe I'm pushing it a little too far, but after a while, you feel like you're not making anything until you're making USD. Yes, it's a free world and everything's on offer, with a price tag in USD. There's only one real First World, and it's not too hard to understand the american dream. Yes, i think the american dream is still pretty much alive all around the world, but I'm too asian for it.